I've been soaking up lots of good ideas lately - reading Decisive by the Heath Brothers, To Sell is Human by Dan Pink, The Icarus Deception by Seth Godin, and working with some great clients from Colorado to Washington DC.
And I've been being pretty lazy.
Oh, I don't mean doing-nothing lazy. There are many days when I barely remember closing my eyes at night.
I mean allowing-my-lizard-brain-to-forego-taking-risks lazy.
It's easy, actually. Even though I keep my news reading to a minimum, I constantly get information that the world is a scary place and that doing something new is risky and dangerous. It's prudent not to take risks, to keep doing what I'm doing yet just a little harder or better.
Then I read Do I really have to prospect? by Gary Harvey in the Colorado Biz Magazine.
It hit me between the eyes. I mean, BAM!
I haven't been walking my talk. I've been helping existing clients from the comfort of situations I'm familiar with and people I know pretty darn well. I haven't been talking with people I don't know. I haven't been writing in this blog. I've allowed myself to be lulled by the constant buzz of activity to maintain a mythical "status quo."
So I've set myself the goal of speaking with 5 people I don't know each week to share what we do and how we do it differently, so people know about us as a resource they can tap sometime in the future. And I've asked my colleagues to hold me accountable to this goal each week. And I'm going to blog at least once a month if not more.
We're all more resilient than we believe. And we can't strengthen our resiliency without taking risks.
What risks are you needing to get out of your comfort zone and take?
PS, let me know if you'd like to help me hit my goal this week.